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NEW YORK (AP) — It's been quite a week for ChatGPT-maker OpenAI — and co-founder Sam Altman. And as he became Silicon Valley’s most sought-after voice on the promise and potential dangers of this technology, Altman helped transform OpenAI into a world-renowned startup. WHAT IS GENERATIVE AI? Unlike traditional AI, which processes data and completes tasks using predetermined rules, generative AI (including chatbots like ChatGPT) can create something new. Meanwhile, in the U.S., President Joe Biden signed an ambitious executive order last month seeking to balance the needs of cutting-edge technology companies with national security and consumer rights.

Persons: — It's, OpenAI —, Sam Altman, Altman, what's, —, Greg Brockman, Brockman, “, OpenAI, ”, Johann Laux, Enza Iannopollo, Forrester, Iannopollo, they’ve, Chatbots, Joe Biden Organizations: OpenAI, WHO, ALTMAN, Microsoft, Twitter, Oxford Internet, Tech, European Union Locations: San Francisco, Brussels, U.S

☆ After closed door OpenAI drama, open source AI backed by Nvidia, Eric Schmidt, could emerge winner
▼ + stars: | 2023-11-22 | by ( Rebecca Fannin | ) www.cnbc.com time to read: +5 min

The Hugging Face website on a laptop arranged in New York, US, on Thursday, Aug. 17, 2023. "We should encourage all companies to build on disruption-proof AI technology that only open source can offer." To be clear, big bets made on open source AI pre-date last Friday when news first broke of Sam Altman's removal as OpenAI CEO, and those bets include an open source AI model controlled by one dominant tech company, Meta Platforms ' Llama. Open source and AI governanceFormer Google CEO Eric Schmidt is behind Mistral AI, another open source rival to OpenAI's ChatGPT. A third open source AI startup, Poolside AI, recently pulled in $126 million co-led by French telecom and internet billionaire Xavier Niel and U.S. VC firm Felicis Ventures.

Persons: Gabby Jones, Eric Schmidt, Sam Altman, Microsoft —, Mike Gualtieri, Forrester, Marc Benioff, Delip Rao, Sam Altman's, Thomas Wolf, We've, Wolf, Linus Torvalds, Paul Drews, OpenAI's, Arthur Mensch, Mistral, Xavier Niel Organizations: Nvidia, Bloomberg, Getty Images Tech, Salesforce, Qualcomm, Microsoft, Twitter, Google, Meta, IBM, Intel, Sequoia Capital, Salesforce Ventures, Mistral, alums, Lightspeed Venture Partners, French, . VC, Felicis Ventures Locations: New York, France

SummaryCompanies UK business investment has lagged since Brexit"Largest business tax cut" in modern history-HuntTax break costs 11 bln stg a yearOBR forecasts 3 bln stg a year investment boostLONDON, Nov 22 (Reuters) - Britain's finance minister Jeremy Hunt made a tax break for business investment permanent on Wednesday, aiming to kickstart growth in the country's sluggish economy. Hunt hopes that by making permanent the tax break known as "full expensing", companies will spend more on new kit and technology, lifting productivity. This is the largest business tax cut in modern British history," Hunt said in his Autumn Statement on Wednesday. BT (BT.L), a beneficiary of the tax break as it is investing billions in building a new fibre network, welcomed Hunt's move. British business investment has trailed that of other developed economies, according to research from the International Monetary Fund.

Persons: Jeremy Hunt, Hunt, Hunt's, Philip Jansen, Jessica Taylor, Handout, Stephen Phipson, Robert Forrester, David Milliken, Kylie MacLellan, Sarah Young, Kate Holton, Alex Richardson Organizations: LONDON, BT, Labour, Conservatives, Britain's, REUTERS Acquire, International Monetary Fund, Vertu, BBC Radio, Thomson Locations: Britain, London, British

☆ Seeing DEI Through a 360 Lens
▼ + stars: | 2023-11-20 | by ( Sharon Epperson | ) www.cnbc.com time to read: 1 min

Marketing guru and serial entrepreneur Everette Taylor has always put Diversity, Equity and Inclusion front and center. Now as CEO of crowdfunding platform Kickstarter, he's made diversity and inclusion a fundamental strategy for his company and its customers. Everette and Kickstarter's Vice President of People, Tarveen Forrester, talk about the benefits of a DE&I foundation, and the company prospers from their efforts.

Persons: Everette Taylor, he's, Tarveen Forrester Organizations: Equity, People

The board of ChatGPT-maker Open AI said Friday it has pushed out its co-founder and CEO Sam Altman after a review found he was “not consistently candid in his communications” with the board. “The board no longer has confidence in his ability to continue leading OpenAI,” the artificial intelligence company said in a statement. Mira Murati, OpenAI’s chief technology officer, will take over as interim CEO effective immediately, the company said, while it searches for a permanent replacement. While not trained as an AI engineer, Altman, now 38, has been seen as a Silicon Valley wunderkind since his early 20s. Forrester analyst Rowan Curran said Altman's departure, “while sudden,” does not likely reflect problems with OpenAI's business.

Persons: Sam Altman, “, Mira Murati, Altman, what’s, He's, Greg Brockman, Ilya Sutskever, Adam D’Angelo, Tasha McCauley, Helen Toner, Mira, ”, Paul Graham, “ Sam, Graham, ” OpenAI, Elon Musk, Musk, Elon ”, Rowan Curran, ” Curran, Haleluya Hadero, Kelvin Chan, Michael Liedtke, David Hamilton Organizations: Associated Press, OpenAI, Economic Cooperation, Georgetown Center for Security, Emerging Technology, Microsoft Locations: openai, London, Asia, San Francisco, New York

☆ Apple will make a big change to iPhone messages next year
▼ + stars: | 2023-11-16 | by ( Samantha Murphy Kelly | Samantha Kelly | ) edition.cnn.com time to read: +5 min

The change – first reported by tech site 9to5Mac – will add features, such as read receipt, typing indicators, better support for group chats and higher quality media sharing of images and videos, across platforms. Apple told CNN in a statement it will add support for the standard, called RCS (Rich Communication Services), later next year. Meanwhile, Google, which already has support for RCS within its messaging app, has been vocal about wanting Apple to adopt the standard. The move, however, doesn’t necessarily mean the green bubbles (Android or other users) and blue bubbles (Apple users) that are displayed when messaging someone on the other platform will go away anytime soon. “Instead, RCS support will enable a smoother and better customer experience of iPhone users communicating across platforms.

Persons: iMessage, Apple, Steve Jobs, Tim Cook, Cook, ”, Dipanjan Chatterjee, Michael Inouye, ” Inouye, Chatterjee, ” Chatterjee, that’s Organizations: CNN, Apple, Communication Services, Universal, Google, Commission, European Union, “, Forrester Research, ABI Research, GSM Association Locations: Europe

☆ Apple hints at an AI-focused future and ‘scary fast’ upgrades
▼ + stars: | 2023-11-01 | by ( Samantha Kelly | ) edition.cnn.com time to read: +4 min

The focus of the event, which featured the tagline “scary fast,” was Apple’s new custom-made M3 chips, the M3, M3 Pro and M3 Pro Max. The chips will ship with Apple’s latest MacBook Pro and iMac lineup. “This deep integration is something only Apple can deliver, and we never stop innovating.”At a time companies such as Microsoft, Google and Meta have openly discussed their plans for an AI future, Apple has been less forthcoming. Apple said it shipped about 26 million Macs in 2022, making up 9.1% of the overall market (up from 7.8% the year prior). At the same time, the overall PC market shipped about 292 million computers the same year, down 15% from the year before.

Persons: Tim Cook –, –, they’re, ” Cook, Apple, ”, Dipanjan Chatterjee, Forrester, “, Tim Cook, Chatterjee, David McQueen, ” McQueen, Kieren Jessop Organizations: CNN, Apple, Max, Microsoft, Google, Meta, Lenovo, Dell, HP, IDC Research, Apple Music, ABI Research, Intel, Qualcomm, AMD, NVIDIA, MacBook Locations: Cupertino , California, China

☆ Sam Altman warns AI could kill us all. But he still wants the world to use it
▼ + stars: | 2023-10-31 | by ( Samantha Kelly | ) edition.cnn.com time to read: +10 min

New York CNN —Sam Altman thinks the technology underpinning his company’s most famous product could bring about the end of human civilization. As many as 300 million full-time jobs around the world could eventually be automated in some way by generative AI, according to Goldman Sachs estimates. Challenges aheadWhen starting OpenAI, Altman told CNN in 2015 he wanted to steer the path of AI, rather than worrying about the potential harms and doing nothing. OpenAI CEO Sam Altman addresses a speech during a meeting at Station F in Paris on May 26. Sam embodies that for AI right now.”The world is counting on Altman to act in the best interest of humanity with a technology by his own admission could be a weapon of mass destruction.

Persons: Sam Altman, OpenAI’s ChatGPT, Altman, ChatGPT, Goldman Sachs, ”, Patrick Semansky, ‘ Kevin Bacon, Mairo, ” Altman, Kamala Harris, Joe Biden, OpenAI, Elon Musk, Kyunghyun Cho, JP Lee, Greg Brockman, SeongJoon Cho, Kevin Bacon, Aaron Levie, “ I’ve, he’s, ” Levie, Bern Elliot, “, Rowan Curan, Forrester, –, Biden, Joel Saget, Emily Bender, Margaret O’Mara, O’Mara, Gates, Jobs Organizations: New, New York CNN, World Economic, Privacy, Technology, Capitol, Silicon, White House, New York University, Softbank Ventures, Bloomberg, Getty, CNN, Gartner Research, Israeli Defense Force, University of Washington, Laboratory Locations: New York, Washington ,, Washington, Valley, Silicon, Silicon Valley, Milan, Italy, Softbank Ventures Asia, Seoul, South Korea, Big Sur, Paris, AFP, Manhattan

U.S. President Joe Biden speaks about his administration's commitment to seizing the opportunities and managing the risks of Artificial Intelligence, in San Francisco, California, U.S., June 20, 2023. On Monday, U.S. President Joe Biden signed an executive order establishing regulatory guardrails for the technology that looks set to upend humanity. The announcement closes some of the rulemaking gap between the United States and its international counterparts. But now, because of the lack of clarity, some firms are considering ditching the United States. If important technologies do move outside of the United States, the country effectively loses its chance to steer development.

Persons: Joe Biden, Kevin Lamarque, Sam Altman, Andreessen Horowitz, Forrester, Ben Winck, Lauren Silva Laughlin, Sharon Lam Organizations: Artificial Intelligence, REUTERS, Reuters, European Union, Cyberspace Administration, OpenAI, Securities, Exchange Commission, Venture, country’s, Thomson Locations: San Francisco , California, U.S, United States, London

He said creating different ads for various audiences can be expensive and expects Amazon's AI tools to save money for advertisers. Brendan Witcher, a principal analyst at Forrester, said that Amazon's generative AI ad tool will be "good for attracting and keeping a segment of third-party sellers and brands advertising on Amazon." Other companies including Ascendly Marketing are using generative AI imaging tools that combine pictures of public figures with products. His clients are seeing a bump in sales and Google click-through rates, a trend that Amazon wants to see for its own generative AI ad tools during the holiday season. Analysts expect Amazon's advertising business to earn $14.2 billion during the holiday quarter, up from $11.56 billion a year earlier, according to LSEG estimates.

Persons: Soren Larson, Andy Jassy, Jassy, Andy Friedland, Brendan Witcher, Forrester, Elvis Presley, Marshal Davis, Friedland, Witcher, Ascendly's Davis, Davis, Arriana McLymore, Siddharth Cavale, Rod Nickel Organizations: REUTERS, Black, Amazon, Ascendly, Google, Amazon's, Thomson Locations: Melville , New York, U.S, New York City

Those summaries appear on the top of the Google search homepage, with links to “dig deeper,” according to Google’s overview of SGE. Most significantly, publishers want to be compensated for the content on which Google and other AI companies train their AI tools – a major sticking point around AI. In late September Google announced a new tool, called Google-Extended, that gives publishers the option to block their content from being used by Google to train its AI models. Publishers want clicks to secure advertisers, and showing up in Google search is key to their business. When given the option, websites are blocking their content from being used for AI if doing so doesn’t impact search, according to exclusive data from AI content detector Originality.ai.

Persons: Annegret, Jon Fosse ”, –, Japan –, ”, Danielle Coffey, Forrester, Nikhil Lai, “, Helen Coster, Kenneth Li, Claudia Parsons Organizations: Google, Arena, REUTERS, NPR, The New York Times, Reuters, News Media Alliance, Washington Post, Thomson Locations: Berlin, Germany, United States, India, Japan, Paris, SGE

☆ P&G price hikes have no-tears effect on US wallets
▼ + stars: | 2023-10-18 | by ( ) www.reuters.com time to read: +2 min

Pampers, a brand owned by Procter & Gamble, is seen for sale in a store in Manhattan, New York City, U.S., June 29, 2022. REUTERS/Andrew Kelly Acquire Licensing RightsWashington/NEW YORK, Oct 18 (Reuters Breakingviews) - If Americans are fed up with inflation, their checking accounts aren’t showing it. Procter & Gamble (PG.N) topped earnings expectations on Wednesday after raising prices 7% year-over-year in the third quarter. Imagine all producers of such goods raised prices by 7% in the past year, as P&G did. P&G credits innovation, and if it can squeeze where others can’t, it may even be able to raise prices more.

Persons: Andrew Kelly, Forrester, Ben Winck, John Foley, Jean, Pierre Mustier, Atos, Larry Fink, Uncle Sam, Lauren Silva Laughlin, Sharon Lam, Aditya Sriwatsav Organizations: Procter & Gamble, REUTERS, Washington, Reuters, of America, PepsiCo, X, News Corp, Thomson Locations: Manhattan , New York City, U.S

☆ Baidu says its AI is in the same league as GPT-4
▼ + stars: | 2023-10-17 | by ( Michelle Toh | ) edition.cnn.com time to read: +5 min

Hong Kong CNN —Chinese tech giant Baidu is officially taking on GPT-4. The new ERNIE Bot “is not inferior in any aspect to GPT-4,” Baidu’s billionaire CEO, Robin Li, told an audience at its annual flagship event. Baidu CEO Robin Li announcing an upgrade of ERNIE Bot, its generative AI chatbot. Baidu (BIDU) has been a frontrunner in China in the race to capitalize on the excitement around generative AI, the technology that underpins systems such as ChatGPT or its successor, GPT-4. The Chinese company also announced Tuesday it had updated its suite of services to integrate the latest upgrades from ERNIE.

Persons: ERNIE, ERNIE Bot “, ”, Robin Li, Li, ERNIE Bot, “, Charlie Dai, Forrester, Baidu, I’m, Goldman Sachs, Dai, JD Cloud Organizations: Hong Kong CNN, Baidu, CNN, Huawei, JD Locations: China, Hong Kong, Beijing, United States

☆ Pixel 8: Google unveils new phones built for 'the generative AI era'
▼ + stars: | 2023-10-04 | by ( Samantha Murphy Kelly | ) edition.cnn.com time to read: +6 min

The 6.3-inch Pixel 8 and the 6.7-inch Pixel 8 Pro comes with a brighter display, new camera system and longer-lasting battery life. Generative AI refers to a type of artificial intelligence that can create new content, such as text and images, in response to user prompts. Caitlin Ochs/ReutersGoogle showed off a handful of photo features coming to its Pixel line, including Magic Editor which uses generative AI to reposition and resize a subject. “You don’t really need Google AI for that.”Smarter Google AssistantThe company said Google Assistant will now sound more realistic when it engages with callers. Google is also bringing the capabilities of its Bard AI chatbot to Google Assistant, so it will be able to do more than set an alarm or tell the weather.

Persons: Caitlin Ochs, Reece Hayden, ”, Hayden, Thomas Husson, Forrester, ” Husson, chatbot, it’s, ” Sissie Hsiao, Bard, “ Smart Organizations: CNN, Google, Apple, Samsung, Reuters, ABI Research, Reuters Google, Pixel Locations: New York City, U.S

☆ How an end-to-end payments solution could be your business' secret weapon
▼ + stars: | 2023-10-03 | by ( Sponsor Post | Created Insider Studios With Paypal | ) www.businessinsider.com time to read: +8 min

By investing in a full suite of integrated payment solutions, businesses can become more agile and improve the buying experience for customers. Through effective targeting, businesses can help customers discover their product or service by showing up where they already are, like on social media platforms. Quick Tip: Watch the video below to see how an integrated payments platform can help you strengthen your payments ecosystem and drive revenue. Consumers crave transparency, so ensure a frictionless customer experience at checkout by offering all purchase costs up front. 1Forrester Consulting survey commissioned by PayPal, PayPal Evolution of commerce insights 2023. n=5,036, 5 markets: the US, UK, Australia, Germany and France.

Persons: it's, — Organizations: Forrester Consulting, PayPal, Insider Studios, 1Forrester Consulting Locations: UK, Australia, Germany, France

☆ Cofounders of a grassroots tequila company share how storytelling earned them loyal and engaged customers
▼ + stars: | 2023-10-03 | by ( Erica Sweeney | ) www.businessinsider.com time to read: +5 min

This article is part of "Marketing for Small Business," a series exploring the basics of marketing strategy for SBOs to earn new customers and grow their business. Storytelling is ingrained in Nosotros Tequila & Mezcal. Michael Arbanas, a cofounder of Nosotros Tequila & Mezcal. Today, Nosotros products are available in 42 states. Helping consumers understand the motivation behind the company creates an emotional connection, builds loyalty, and distinguishes a small business, Johnson said.

Persons: SBOs, —, Carlos Soto, Michael Arbanas, " Soto, who's, Nosotros, Arbanas, Soto, Matt Johnson, Prince Ghuman Forrester, What's, Johnson Organizations: Small, Service, Los Locations: Costa Rica, Los Angeles, Mexico

☆ For Amazon’s Andy Jassy, a Cleanup Job Just Got a Lot Bigger
▼ + stars: | 2023-09-26 | by ( Karen Weise | More About Karen Weise | ) www.nytimes.com time to read: +1 min

In the two years since Andy Jassy replaced Jeff Bezos as Amazon’s chief executive, he has been cleaning up after his company’s aggressive pandemic expansion and after Mr. Bezos. Mr. Jassy has reined in Amazon’s voracious warehouse growth, culled from the company’s sprawl of products and laid off thousands of employees on several of Mr. Bezos’ pet projects. The suit focused on parts of the business that took off before Mr. Jassy gained control over the retail division. The redacted complaint mentions Mr. Bezos 16 times, and Mr. Jassy only twice. Mr. Jassy joins other big tech chief executives who have taken control of enormous businesses from idiosyncratic founders at difficult moments.

Persons: Andy Jassy, Jeff Bezos, Bezos, Jassy, ”, Sucharita Kodali Organizations: Federal Trade Commission, Amazon, Street, Forrester Research Locations: Washington

☆ Nvidia is targeting the ad industry as its next major chip-buying market
▼ + stars: | 2023-09-26 | by ( Lara O'Reilly | ) www.businessinsider.com time to read: +5 min

Jamie Allan, Nvidia director of business development for global agencies and advertising. For Nvidia, the advertising industry unlocks access to a client base that includes virtually every single major corporation across every industry. Taboola is using Nvidia GPUs to speed up its natural language processing, which analyzes articles and serves relevant content to users. More recently, it's been using Nvidia and OpenAI technologies to allow advertisers to create images within its platform. Allan said Nvidia intends to be more involved in the advertising industry discourse and help advise companies about the adoption of AI.

Persons: Nvidia's Jamie Allan —, —, Allan, Jamie Allan, Microsoft's Bing, Stephan Pretorius, There's, Adam Singolda, it's, Media.Monks, Jay Pattisall, Forrester, Nvidia, Jensen Huang Organizations: Nvidia, Big Tech, Google, Meta, EMEA, WPP, DENZA, AWS, Adobe, Media.Monks, Oracle, Cannes Lions, pharma, they're

☆ How an astronaut’s experience as a migrant worker helped him soar into space
▼ + stars: | 2023-09-24 | by ( Catherine E. Shoichet | ) edition.cnn.com time to read: +9 min

CNN —More than a decade after he became the first former migrant worker to soar into space as a NASA astronaut, José Hernández reached another milestone this month. Hernández, an engineer, made history aboard the Space Shuttle Discovery in 2009, the first shuttle mission sending two Latino astronauts into space. The film portrays Hernández’s perseverance as the space agency rejected Hernández’s astronaut applications 11 times before selecting him for the program in 2004. And it shows what a critical role Hernández’s family played supporting him along the way. Daniel Daza/PrimeIn a 2016 interview with CNN, Hernández described how important Adela was in his journey.

Persons: José Hernández, Michael Peña, ” Hernández, we’ve, Hernández, Daniel Daza, Salvador Hernández, “ I’d, they’d, ”, Julio César Cedillo, “, Alejandra Márquez Abella, bachelor’s, Rosa Salazar, Hernández’s, Adela, Obama, Reuters Hernández, Steve Ueckert, Alejandra, “ It’s, he’d, hadn’t, Nicole Stott, Christer Fuglesang, Jose Hernandez, Patrick Forrester, Kevin Ford, Joe Raedle, he’s, Eduardo Serralde, CNN’s Octavio Blanco Organizations: CNN, NASA, International Space, Amazon Prime, Space Shuttle Discovery, “, Lawrence Livermore National Laboratory, Televisa, Mexican TV, Space Station, Reuters, Canada, United States, Español, Houston Chronicle, Stars, Discovery, Kennedy Space Center, KCRA Locations: California, “, Mexico, Mexican, Michoacán, North America, Canada, United States, United, Cape Canaveral , Florida, Luna

☆ Amazon Alexa gets more human-like with generative AI
▼ + stars: | 2023-09-20 | by ( Samantha Murphy Kelly | ) edition.cnn.com time to read: +5 min

CNN —Amazon’s Alexa is about to bring generative AI inside the house, as the company introduces sweeping changes to how its ubiquitous voice assistant both sounds and functions. The company announced a generative AI update for Alexa and, subsequently, of all Echo products dating back to 2014, at a press event Wednesday at its new campus in Arlington, Virginia. Generative AI refers to a type of artificial intelligence that can create new content, such as text and images, in response to user prompts. ‘Alexa, let’s chat’When Limp said “Alexa, let’s chat,” it launched a special mode that allowed for a back-and-forth exchange on various topics. Rowan Curran, an analyst at Forrester Research, said the news marks a major step forward in bringing generative AI to the home and allowing it to accomplish everyday tasks.

Persons: Alexa, Dave Limp, Limp, Rowan Curran, Apple’s Siri, Microsoft’s Cortana, ChatGPT, “ We’re, ” Organizations: CNN, Alexa, Amazon, BMW, Forrester Research, Big Tech Locations: Arlington , Virginia

☆ 3 ways the generative AI boom is upending the advertising agency business
▼ + stars: | 2023-09-19 | by ( Lara O'Reilly | ) www.businessinsider.com time to read: +5 min

Here are some of the newest challenges agency leadership teams are discovering as they race to lead AI in advertising. Productivity gains from AI risk undercutting agency feesMany agency bosses have touted the productivity efficiencies AI presents to their companies — from creating lists of search keywords to making tedious work like cataloging invoices less time-consuming. Agencies haven't figured out what to do with the AI talent they've hiredMuch like heads of digital, heads of mobile, and heads of programmatic before them, agency heads of AI are now having their time in the sun. But once such AI talent is sourced, agencies are presented with another dilemma: Where in the organization should a "head of AI" sit? Most businesses have started with this being part of the chief technology officer or the IT department's responsibilities, said Ruben Schreurs, chief strategy officer at the marketing consultancy Ebiquity.

Persons: Nick Coronges, Coronges, waitlists, Lewis Smithingham, Smithingham, Ryan Kangisser, Forrester, Jay Pattisal, haven't, they've, Ruben Schreurs, Richard Robinson Organizations: Google, Nvidia, OpenAI, Microsoft, Big Tech, Productivity, Forrester, Xeim Engage

But he’s hoping that they will give senators some realistic direction as he tries to do what Congress hasn't done for many years — pass meaningful regulation of the tech industry. “It’s going to be a fascinating group because they have different points of view,” Schumer said in an interview with The Associated Press ahead of the forum. Many members of Congress agree that legislation will probably be needed in response to the quick escalation of artificial intelligence tools in government, business and daily life. In the United States, most major tech companies have expressed support for AI regulations, though they don’t necessarily agree on what that means. Blumenthal’s framework calls for a new “licensing regime” that would require tech companies to seek licenses for high-risk AI systems.

Persons: Chuck Schumer, Meta’s Mark Zuckerberg, Elon Musk, Bill Gates, Schumer, Republican Sen, Mike Rounds, “ It’s, ” Schumer, ” Rounds, “, ”, Mark Warner, Democratic Sen, Martin Heinrich of, Todd Young, Indiana —, Sam Altman, Forrester, Sen, Young, ” Young, “ We’ve, Dana Rao, We’ve, Richard Blumenthal, Conn, Josh Hawley, ” Blumenthal, ___ O'Brien, Ali Swenson, Kelvin Chan Organizations: WASHINGTON, Capitol, Microsoft, Republican, Associated Press, AP, Democratic, European Union, Adobe Locations: South Dakota, Martin Heinrich of New Mexico, Indiana, U.S, United States, Europe, Josh Hawley of Missouri, Providence , Rhode Island, New York, London

☆ Here’s why Apple’s charger switch is such a big deal
▼ + stars: | 2023-09-13 | by ( Samantha Murphy Kelly | ) edition.cnn.com time to read: +6 min

CNN —Apple retired its Lightning charger on Tuesday exactly 11 years to the day it was first announced. The EU’s decision is part of a greater effort to tackle e-waste overall, but could it generate more in the short term as people phase out their Lightning cables. But knockoffs abound, and some USB-C chargers are much safer than others. Among CNN Underscored’s top recommendations for USB-C chargers are from big brands, including Anker, Belkin, Apple, Amazon and Google. Retiring the Lightning cable could even generate, in the short term, a surge of e-waste as iPhone users toss their useless Lightning cables in a drawer.

Persons: CNN —, pare, ”, Ben Wood, Apple’s, Greg Joswiak, ” Joswiak, David McQueen, ” McQueen, Thomas Husson, Anker, Belkin, ” Wood, Apple Organizations: CNN, CNN — Apple, Apple, European Union, CCS Insight, ABI Research, Forrester Research, Google Locations: EU

An iPhone 14 Pro is seen with a Lightning cable (left) and a USB-C cable (right) on September 10 in Berlin, Germany. Christoph Dernbach/picture-alliance/dpa/APThe iPhone 15 is heavily rumored to ditch Apple’s proprietary Lightning charger in favor of USB-C charging, marking a milestone for the company by adopting universal charging. The change could ultimately streamline the charging process across various devices — and brands. It’s currently unclear if the shift to USB-C will happen for all new iPhone 15 models or only for Pro devices. Apple could also bypass wired charging altogether to make way for wireless charging but not anytime soon because “wireless charging is currently so much slower than wired,” according to David McQueen, a director at ABI Research.

Persons: Christoph Dernbach, Thomas Husson, ” Wood, David McQueen, “, ” Organizations: It’s, Forrester Research, Apple, ABI Research Locations: Berlin, Germany

☆ Apple's new iPhone 15 may swap out the Lightning cable for the USB-C charging standard
▼ + stars: | 2023-09-08 | by ( Samantha Murphy Kelly | ) edition.cnn.com time to read: +4 min

CNN —Apple is set to unveil the iPhone 15 in just a few days, and it’s widely expected to come with a significant change. The iPhone 15 is heavily rumored to ditch Apple’s proprietary Lightning charger in favor of USB-C charging, marking a milestone for the company by adopting universal charging. That’s because Apple (AAPL) has previously switched its iPads and MacBooks to USB-C charging. It’s currently unclear if the shift to USB-C will happen for all new iPhone 15 models or only for Pro devices. The iPhone 15 devices are expected to ship with a new cable in the box, but considering many mobile devices already use USB-C, including Apple’s own iPads and MacBooks, access to charging wires shouldn’t be too hard or costly.

Persons: pare, ”, Ben Wood, Apple’s, Greg Joswiak, ” Joswiak, David McQueen, ” McQueen, Thomas Husson, ” Wood, McQueen, “ Organizations: CNN, Apple, European Union, CCS, ABI Research, Forrester Research Locations: EU

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